Sim Leisure Group, a Malaysian-born attractions developer and operator, has joined forces with Haven XR Holdings Pty. Ltd., an Australia-based Hollywood entertainment industry player, to unveil the world’s first HavenXR experience.
Slated to launch in Q1 2024 in Malaysia and Singapore, the HavenXR Centre promises to be a revolution of fully immersive cinematic movie experiences. This cinematic venture, driven by fully immersive Location-Based Virtual Reality (LBVR), will transcend conventional movie-watching into an active and participatory journey where attendees are not just viewers, but integral parts of the movie itself.
HavenXR – Disrupting the Industry and Shaping the Future
HavenXR represents a monumental leap not only for the leisure attractions industry, but for entertainment at large. By offering unparalleled immersion and engagement, it will empower visitors to shape the trajectory of film narratives, converting them from passive spectators to active participants.
This innovative blend of technology and creativity will challenge industry norms, reimagine audience engagement, and potentially create new revenue streams for filmmakers.
To learn more, please visit the official website.