Xiaomi Malaysia has collaborated with local fashion designer, Kittie Yiyi, for the launch of Xiaomi 11 Lite 5G. The makeover campaign was open to the Xiaomi Community to participate, where five lucky Xiaomi Fans were selected and given an exclusive fashion makeover session with Kittie Yiyi to ‘Own Your Style’.
During the makeover, popular local fashion icon, Kittie Yiyi, shared her styling tips and advice to Xiaomi Fans, helping them embrace, enhance and own their unique styles. Fans were treated to a special hair and makeup styling session, followed by a photoshoot to show-off their new looks.
Xiaomi x Kittie Yiyi
“The makeover was an amazing new experience for me. Being pampered by a makeup artist, hair stylist, and even doing a photoshoot with Kittie Yiyi is definitely an unforgettable experience.” Xiaomi Fan, Eng Ee Peng
Photo: Kittie Yiyi with Eng Ee Peng
“I have been using Xiaomi smartphones since 2015. Xiaomi phones always come with the best processor in the market with the most affordable price to own,”Eng Ee Peng
“I absolutely enjoyed the fashion makeover. As a big fan of Kittie Yiyi, it feels so unreal that I finally get to meet and interact with her in person. The team was also really professional and I felt like a new girl after the makeover. I would definitely do this all over again!”Another lucky Fan, Sanice Lim
“I consider myself a fresh Xiaomi Fan as I’ve just joined the community not too long ago after purchasing my first Xiaomi smartphone. I immediately fell in love with it. Xiaomi phones always offer the best performance with the most affordable price, which makes me feel the worth and since then, I’ve always trusted Xiaomi.” New Xiaomi Fan, Leong You Qi
‘Own Your Style’ is the running theme for Xiaomi’s latest trendy smartphone, Xiaomi 11 Lite 5G NE, and was realised through this fashion makeover. Guided and advised by Kittie Yiyi, the winners were able to discover their distinctive style and look that best reflected their unique personalities. Xiaomi 11 Lite 5G NE is a sleek yet striking aesthetic that packs all the perks into an ultra thin and lightweight body, measuring a mere 6.81mm and 158g, and comes in four stunning colors – Truffle Black, Bubblegum Blue, Peach Pink, and Snowflake White – to show off your own style.
The makeover was documented and revealed by Xiaomi in Malaysia, stay tuned to Xiaomi Malaysia Facebook page for the makeover videos.
Previously, Xiaomi collaborated with Kittie Yiyi in designing a limited edition lanyard phone case, designed to inspire creativity through the unique sense of personal style of every individual. Kittie Yiyi combined her signature design touch to bring an exclusive design that captures the lightweight stylish design of Xiaomi 11 Lite 5G NE.
Xiaomi 11 Lite 5G NE is available in Malaysia at a starting price of RM 1,199 and is available on official Xiaomi stores on Lazada and Shopee, and at official Xiaomi stores and other authorised resellers in Malaysia. The limited-edition lanyard phone case is exclusively FREE when purchasing selected Xiaomi 11 Lite 5G NE.