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Samsung Lifestyle TVs – The Sero, The Serif & The Frame Arrive In Malaysia From RM6,499

Samsung Lifestyle TV

Samsung officially announced the arrival of the company’s latest lineup of lifestyle TVs – The Sero, The Serif, and The Frame. Sure, the TV may only be seen as a box that shows you movies and videos, but Samsung is positioning these TVs as a lifestyle item that would compliment any home, designed specifically for the millenials.

Samsung Lifestyle TV

The Sero

Samsung The Sero

The Sero, which means vertical in Korean, has the ability to pivot between horizontal and vertical orientations, just like a smartphone or a tablet. Moreover, it is able to seamlessly connect with and display the content of a user’s mobile device. Simply put, it is the TV of the current generation, created specially to cater to the trends and lifestyles of today.

With that said, The Sero doesn’t ignore picture quality either! Powered by top-level QLED technology with 100% Colour Volume by Quantum Dot, images produced by The Sero are guaranteed to be of the highest standards. With a dynamic design, enormous possibilities, and first-rate technology, The Sero is a display as unique as your own style; redefining what a TV can do.

The Serif 

Samsung The Serif

The latest artistic TV was developed as an aesthetic-focused TV in collaboration with the Paris-based design brothers, Ronan & Erwan Bourollec. Ideated with a timeless elegance and versatility that goes in harmony with your room, The Serif’s iconic I-shaped profile is a contemporary and sophisticated one; designed to make a statement and elevate a home with a brand-new artistic character and inspiration.

Artistic sophistication isn’t the only defining characteristic of The Serif though! Its display picture boasts over a billion colours powered by Samsung’s patented QLED technology for immersive viewing as well, allowing home owners to enjoy any form of content like movies, or even unique patterns via The Serif’s Magic Screen!

The Frame

Samsung The Frame

The Frame was conceptualized as the home device perfect for art lovers, taking the form of a luxurious art frame. When it is turned “off”, anything from curated art collections to photography can be displayed, turning your home into your very own contemporary art gallery.

Moreover, The Frame is equipped with several intelligent features to complement its home and surroundings. For one, it has a time setting that allows you to enjoy specific art pieces at certain times of the day. It has a Brightness Sensor as well, which detects ambient light and automatically balances the screen’s brightness and colour tone for a natural illumination. Apart from those, a Motion Sensor is able to detect your presence – the screen displays your favourite artwork while you’re there, but intelligently turns off when you leave, conserving power.

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Samsung Lifestyle TVs - The Sero, The Serif & The Frame Arrive In Malaysia From RM6,499 21

Do More With Your Smart Lifestyle TVs

Samsung’s latest Lifestyle TVs not only look good, they are smart with many more features than you could think. Here are some tips on how you can fully enjoy a Samsung Smart Lifestyle TV.

Get Apps on Your TV

Samsung’s Lifestyle TVs offer access to many exciting apps and games. So, apart from enjoying a movie with your family, why not spend some good family time playing some games and more entertainment on the big screen together? And to make things more convenient, you can also set the TV to update these apps automatically.

Make Your TV Kid-Friendly

With more people spending more time at home and working from home, it is inevitable that children will be spending a lot more time in front of the TV as well. While there are plenty of accessible kid-friendly content, there is also plenty of content inappropriate for children. Fortunately, Samsung’s Lifestyle TVs provide users the option to block certain over-the-air content based on ratings, making it easier for families to protect their children.

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Samsung Lifestyle TVs - The Sero, The Serif & The Frame Arrive In Malaysia From RM6,499 21

Connect Bluetooth Devices

To get the most out of your TV-viewing experience, why not connect a Bluetooth soundbar to turn your home into a mini cinema? Or you could also connect a Bluetooth headphone for a deeply immersive private screening. With this, not only will you see every detail in glorious colour and clarity, you will feel every sound and movement as well.

Pricing And Availability

Samsung Lifestyle TVs The Sero, The Serif, and The Frame TVs do come in different sizes and they will be priced as below:

  • The Sero – Price (RRP): RM6,999 (43”)
  • The Serif – Price (RRP): RM 6,499 (55”)
  • The Frame – Price (RRP): RM6,499 (55”), RM10,999 (65”)

Written By

Chief Content Developer at The AXO

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